We want to help new and experienced authors to create amazing new books, that are innovative, creative and ground breaking, which push back the boundaries. We actively encourage our authors to take risks.
We want our authors to be proud of their books and to feel that they represent the very best of themselves.
We want the books to make a positive difference to the lives of the authors as well as the readers. We will help authors to leverage their books, to achieve their personal objectives.
We want to maintain friendly relationships with our authors, partners and readers and to always operate with the highest degrees of integrity and courtesy.
We want to be a force for good and "give back" to the world too. For every penny our authors agree to give of their royalty to good causes, we will match it, up to a limit of 50% of the total royalty.
We love excellence and detest mediocrity.
We want to be leaders and pioneers, continually seeking out better ways.